Buellton · Santa Ynez Valley

Stop losing jobs to missed calls.

Forge Studio runs the office side of your trade. Every missed call gets a text back within 60 seconds. Jobs land on your calendar. Invoices go out the same day. You stay on the tools.

See plans and pricing What are missed calls costing you?
62%of calls to small businesses go unanswered
85%of missed callers never call back
<60sautomated response time
$0if we deliver no value in 30 days

A real text-back sequence. The caller never reached a voicemail.

You can't answer the phone with your hands in a job. Calls come in while you're under a sink or up a ladder. The caller hears voicemail, hangs up, and dials the next listing.
The paperwork piles up after dark. Scheduling, invoicing, and follow-ups eat your evenings. Most owners we talk to do office work until 9 or 10 at night.
A quiet Google profile buries you. Google ranks profiles that post and earn reviews. If yours sits idle, competitors who work theirs show up first.
Plans

Pick how much of your office we run.

Every plan is month to month with a 30-day money-back guarantee. We set everything up. Your phone number and daily routine stay exactly as they are.

Text-Back

The entry point. Every missed call gets an automatic text before the caller dials your competitor.

$179 / month
+ $150 one-time setup
  • Automatic text within 60 seconds of every missed call
  • Message written in your business's voice
  • Runs 24/7, including weekends and after hours
  • Quiet hours and repeat-caller limits, set your way
  • Monthly report of every recovered lead
  • Your phone number stays the same
Start with Text-Back
Most popular
Front Office Core

Your back office, run for you. Text us the work and we organize, schedule, and bill it.

$249 / month
+ $250 one-time setup
  • Customer and job database built for your business
  • Jobs booked to a shared Google Calendar you already know how to use
  • Branded PDF invoices sent the day the job wraps
  • Full job history, searchable any time
  • Monthly summary of work booked and billed
  • Live within a week, no software for you to learn
Get Front Office Core
Front Office Complete

Everything in Core, plus the text-back system and your Google reputation handled.

$379 / month
+ $300 one-time setup
  • Everything in Front Office Core
  • Missed call text-back included
  • Google Business Profile posts kept current
  • Review requests sent after every completed job
  • Same-day priority support
  • Quarterly review of your pricing and job data
Get Complete

If you don't see value in your first 30 days, you pay nothing. No contracts. Cancel any month with 30 days' notice. Current pricing is an introductory rate while we build our first local partnerships, and early clients keep their rate.

Revenue loss calculator

See what missed calls cost you.

Pick your industry, set how many calls you miss on a normal day, and look at the numbers. Then compare them to $179 a month.

How many calls go unanswered on a typical day?
5
What one new customer is worth to you over time
Missed leads / month
150
at 5 missed calls/day
Monthly revenue at risk
$405K
in potential customer value
Annual revenue at risk
$4.9M
if nothing changes

Text-Back costs $179 a month. One recovered customer at $2,700 pays for 15 months of service.

We'll run these numbers on your real call data, free.

Get your free audit
Process

Live in four steps. None of them yours.

We do the configuration on our end. Your phone, your carrier, and your workday don't change during setup.

Step 01
Free audit We review your call patterns and Google profile at no charge. Takes about 20 minutes and shows you exactly what's slipping through.
Step 02
We build it We configure your system on the back end: database, calendar, invoicing, text-back, whichever plan you picked.
Step 03
You go live Text-Back is active within 48 hours. Front Office plans are live within a week. You'll know it's working the first time a missed caller texts back.
Step 04
Monthly report Every month you get the numbers: recovered leads, jobs booked, invoices sent, reviews earned. If the value isn't there in 30 days, you pay nothing.
Case study

Built locally. Proven locally.

Figueroa's Carpet Cleaning is a family business in Buellton. It's also where we built and tested everything we sell.

Home services · Buellton, CA
Figueroa's Carpet Cleaning

A family-owned carpet and upholstery cleaning company serving Santa Barbara County. We rebuilt its business systems end to end: dynamic pricing, two years of sales data cleaned and analyzed, a Google Business Profile brought back from suspension, and automated review requests after every job. Real business, real numbers.

+15%profit margin improvement
RestoredGoogle profile reinstated after suspension
24 mo.of sales data cleaned and analyzed
Buelltonour home community

What we delivered

  • Dynamic pricing model by distance and labor hours
  • 24-month sales analysis in Python and Pandas
  • Customer retention dashboard in Tableau
  • High-value service area targeting
  • Google Business Profile audit and reinstatement
  • Automated post-job review requests
  • Ongoing profile management and compliance
Why Forge Studio

We're from this valley. We've done this work.

We're not an outside agency selling software over the phone. We've run local businesses here, and we answer our own phone.

Born and raised here We grew up in Buellton and have worked in businesses across the valley. We know the market because it's ours too.
Direct access, always You get a direct line to the person managing your account. Questions get answered the same day, not in a ticket queue.
Operational, not theoretical We've managed a storage facility and a home services company. We've lived the missed calls and the late-night invoicing.
English and Spanish We serve owners and their customers in both languages. In this market, that matters.
Numbers every month Every recovered call, every booked job, every new review shows up in your monthly report. You never have to wonder if it's working.
No contracts, ever Month to month only. We keep your business by earning it, and you can walk away with 30 days' notice.
The founder

Aaron Figueroa

Aaron Figueroa
Founder, Forge Studio · Buellton, CA

Aaron grew up in the Santa Ynez Valley and studies Economics in USC's Thematic Option Honors College, focused on data analysis and economic modeling. He co-founded Figueroa's Carpet Cleaning in Buellton, where he built the pricing model and analyzed two years of sales data to lift profit margins 15%. He also designed an independent research project on dollar weakness and its effect on valley tourism and fuel prices. Forge Studio applies that same rigor to local businesses, starting with the community he knows best.

LinkedIn View resume
EducationB.A. Economics, Honors College
University of Southern California · GPA 3.8
Technical skillsPython · SQL · Tableau · MongoDB
Data analysis · Economic modeling
BuiltFigueroa's Carpet Cleaning
Pricing model · Sales analytics · +15% margins
LanguagesEnglish (native) · Spanish (fluent)
FAQ

Common questions.

You text us the work as it comes in: "booked the Hendersons for Tuesday, two rooms, $280." We log the customer, put the job on your shared calendar, and send the branded invoice when it's done. You keep working. We keep the records straight.
No. Your number stays as it is. We set a call-forwarding rule in the background, so when a call goes unanswered it routes to our system and the text goes out. Your customers keep calling the number they've always used.
No. The text only fires on a missed call. When you pick up, the system never triggers.
Almost never. Robocalls use spoofed numbers that can't receive SMS, so those texts fail silently. We also require a call to ring for more than five seconds before a text fires, which filters out automated dialers that hang up right away.
Your choice. We can limit texts to business hours or set a separate after-hours message, something like "Thanks for calling. We're closed right now but we'll reach out first thing tomorrow."
Google's local ranking favors profiles that post regularly and earn recent reviews. We handle both so your profile stays active while your competitors' profiles sit idle.
No. Every plan is month to month. Cancel any time with 30 days' notice.
You get a monthly report with every missed call that got a response, every customer who replied, every job booked and invoice sent, and your Google profile metrics. The numbers are verifiable, and you'll also see it in your own text threads.

Find out what you're losing.

We'll review your missed call patterns and Google profile for free, and show you exactly what can be recovered.

Request your free audit Call or text (805) 697-2975
Or email helloforgestudio@gmail.com

When you call (805) 697-2975 and we're unable to answer, our system sends one automated text reply from (805) 360-5415 letting you know we received your call. By calling this number, you agree to receive this automated reply. Message frequency is one text per missed call. Message and data rates may apply. Reply STOP to opt out, HELP for help. See our Privacy Policy and SMS Terms.